Real Estate Direct Mail Marketing in Iowa with PostCardCity.com


Direct mail remains one of the most effective strategies for real estate professionals targeting motivated sellers in Iowa—especially probate, pre-probate, pre-foreclosure, and absentee owners.
Why Direct Mail Works in Iowa
In today’s digital world, direct mail cuts through the clutter and reaches Iowa property owners who are ready to act.
PostCardCity.com specializes in streamlined real estate direct mail campaigns for investors, wholesalers, and agents across Iowa. Their system, powered by LeadCruncher.com, ensures accurate, up-to-date lead filtering by removing properties recently sold or listed, making every campaign precise and impactful.

Letters vs. Postcards: Key Differences in Iowa
- Postcards have higher response rates (4.25%) and are cost-effective for Iowa real estate marketing
- Letters allow for detailed messaging—ideal for personalized outreach to Iowa sellers
- Consumers in Iowa trust direct mail more than online ads, with 82% preferring it
- Direct mail outperforms paid search and social media in ROI and response rates for Iowa real estate professionals
Tips for Writing an Effective Real Estate Letter in Iowa
- Keep it brief and conversational
- Address the Iowa property owner by name, when possible
- Highlight the offer (cash purchases, quick closings)
- Include one clear call to action (phone, email, or website)
- Use clean, professional formatting to make an impact
What to Avoid in a Real Estate Letter
- Overloading the reader with too much information
- Sounding overly salesy or desperate
- Using generic phrasing (e.g., “we buy houses for top dollar!”)
- Forgetting the next step—always guide the Iowa seller on how to respond

The Power of Personalization in Iowa Real Estate Marketing
Using the right salutation builds trust with Iowa property owners.
- For deceased owners, “Dear Property Owner” acknowledges heirs respectfully.
- For living individuals, a personalized greeting fosters a stronger connection.
With over 30 years of experience, PostCardCity.com has perfected simple yet effective real estate letters that consistently drive results in Iowa.


Investor Letter Sample for Iowa Sellers
Dear [Property Owner’s Name],
Would you consider selling your property at [XYZ Street, Des Moines, Iowa]? To us for all cash and as-is. I can be reached at (909) 315-5330.
Looking forward to speaking with you.
Sincerely, Morry Eghbal Cash Buyer
Realtor Letter Sample for Iowa Sellers
Dear [Property Owner’s Name],
Would you consider selling your property at [XYZ Street, Des Moines, Iowa]? To a possible client of mine for all cash and as-is. I can be reached at (909) 315-5330.
Looking forward to speaking with you.
Sincerely, Morry Eghbal Realtor
The difference between the Investor and Realtor letter is just one sentence—but it makes a huge impact!
Real Estate Mailing Disclaimer for Iowa Agents
Licensed agents must include disclaimers in their mailings to comply with regulations when a homeowner’s property is under contract in Iowa.
Instead of the standard “Please disregard this letter,” a better approach is:
“If your property is currently listed, please have your broker contact me.”
This refines mailing lists and prevents unnecessary outreach in Iowa real estate marketing.
Why Direct Calls Work Best for Iowa Sellers
Encouraging Iowa property owners to call directly is the most effective approach.
- Emails often land in spam folders
- Texts can be misdirected or ignored
- Websites lead to distractions, reducing conversion rates
By keeping the Call to Action clear and direct—”Call me today!”—you maximize response rates and minimize lost leads in Iowa.

Understanding Seller Motivations in Iowa
Voluntary Sellers in Iowa:
- Inherited properties needing liquidation
- Probate proceedings requiring asset sales
Involuntary Sellers in Iowa:
- Pre-foreclosure owners behind on payments
- Absentee owners looking to offload burdensome properties
Additional Reasons Iowa Sellers Decide to Sell
- Market Timing – Cashing out at peak value
- Lifestyle Changes – Downsizing, relocating, or moving closer to family
- Property Maintenance – Avoiding costly repairs or HOA fees
- Investment Priorities – Transitioning to passive income or retirement funds



Lead Sources: Finding the Right Sellers in Iowa
You can access motivated sellers in Iowa through LeadCruncher.com, which offers:
- Probate Leads – Powered by ProbateLeads.com – Heirs looking to sell fast in Iowa
- Pre-Probate Leads – Powered by SuccessorsData.com – Estates identified before filings begin in Iowa
- Pre-Foreclosure Leads – Powered by LeadCruncher.com – Homeowners behind on payments in Iowa
- Absentee Owners – Powered by LeadCruncher.com – Landlords or out-of-state owners wanting to sell in Iowa
By focusing on off-market sellers in Iowa through direct mail, real estate professionals can secure listings and close deals before competitors even notice these properties.

Meet Morry Eghbal – A Direct Mail Expert in Iowa
With over 30 years of experience in Iowa real estate direct mail, Morry Eghbal has developed proven strategies to connect professionals with motivated sellers.
Recognizing the power of targeted marketing, Morry founded LeadCruncher.com, helping Iowa real estate professionals refine their outreach and close more deals.
From probate and pre-foreclosure leads to absentee owners in Iowa, his expertise ensures precision marketing that drives results.
Looking for a direct mail approach that converts in Iowa? Morry’s strategies and LeadCruncher’s data solutions give professionals the edge they need.




Do we have your Data?
Here is a list of the counties we provide data and direct mail across Iowa”

- Adair County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Allamakee County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Appanoose County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Audubon County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Black Hawk County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Bremer County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Buchanan County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Buena Vista County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Cass County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Cedar County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Cerro Gordo County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Chickasaw County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Clinton County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com

- Davis County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Delaware County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Des Moines County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Dickinson County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Dubuque County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Emmet County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Grundy County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Guthrie County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Hardin County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Harrison County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Ida County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Iowa County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com

- Keokuk County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Kossuth County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Linn County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Louisa County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Lucas County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Lyon County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Mahaska County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Mills County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Monona County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Muscatine County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Obrien County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Page County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Palo Alto County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Plymouth County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com

- Pocahontas County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Pottawattamie County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Poweshiek County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Ringgold County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Sac County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Sioux County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Story County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Tama County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Wapello County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Winnebago County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Winneshiek County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Woodbury County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
- Wright County – Iowa Probate, Pre-probate, Absentee, and Pre-Foreclosure leads available by LeadCruncher.com
